Еволюція провідної десятки брендів електромобілів в Україні за десятиліття

Еволюція провідної десятки брендів електромобілів в Україні за десятиліття 3

The Ukrainian electric vehicle market has significantly transformed over the past decadeIn the first half of 2026, the Ukrainian electric car fleet grew by nearly 14,000 passenger vehicles, encompassing both new and pre-owned electric cars. During the comparable period in 2025, 31.4 thousand such vehicles were registered. This information is provided by experts from the Auto Market Research Institute.Over the last decade, the landscape of the Ukrainian electric vehicle market has undergone considerable changes. Previously, buyers predominantly favored affordable used Nissan Leafs; however, there is now a growing preference for new Chinese models, such as BYD and Zeekr, along with Tesla vehicles.Protect your car from unforeseen situations. Choose civil liability insurance directly on Finance.ua2025 marked a peak year due to the rush preceding the abolition of the VAT exemption on electric vehicle imports. Importers and buyers hurried to process as many vehicles as possible by December 31st to benefit from the zero-tax rate.Following the reinstatement of the standard 20% VAT rate in 2026, the market has transitioned to more predictable development paces.

Evolution of Market Leaders

The Ukrainian electric vehicle market has experienced several developmental stages over the past decade.From 2017 to 2021, Nissan held an undisputed leading position. The bulk of sales came from imported used Nissan Leafs from the USA and Europe. Chevrolet, Fiat, and Smart were also among the most popular marques. During that period, electric cars were primarily acquired as a second or third vehicle for urban commuting.In 2022−2023, Volkswagen assumed the top spot, driven by the extensive import of Chinese-manufactured ID.4 and ID.6 electric crossovers. It was during this time that Ukrainian consumers began actively choosing new crossovers with a range exceeding 500 km over pre-owned models. Honda also rose to prominence in this period, thanks to its M-NV and e: NS1 models.Read also

    Where the Most Electric Cars Are Purchased in Ukraine

Beginning in 2024, Tesla emerged as the leader in the Ukrainian market. The brand’s popularity surged due to reduced prices from US insurance auctions and a wide selection of Model 3 and Model Y variants.Concurrently, Chinese manufacturers rapidly strengthened their market positions. BYD entered the top ten most popular brands for the first time in 2023 and climbed to third place in the first half of 2026, surpassing Volkswagen, Hyundai, and Kia. Among new vehicles, the brand has already become the sales leader. Zeekr also joined the top ten, debuting in the rankings in 2025 and maintaining its position in 2026. Meanwhile, brands like Smart, Fiat, and Jaguar exited the rankings due to increased competition and shifting consumer preferences.

Еволюція провідної десятки брендів електромобілів в Україні за десятиліття 4

Top 10 electric car brands in the Ukrainian auto market, 2017–2026, eauto.org.uaAccording to: Institute of Auto Market ResearchAutoUkraineAutoMarketElectricVehiclesSpace for your advertisement

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